Analytics & Reporting

Your marketplace performance, always in view.

Every OGDC partner brand gets OGDC Pulse: a secure, always-on analytics platform that turns your Amazon account data into clear retail, advertising, and operational insight — no spreadsheets, no waiting for month-end.

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One place for your entire Amazon business

The dashboard is included with OGDC account management and advisory engagements at no additional cost — there is no separate app fee or subscription (see pricing). It refreshes automatically as new data arrives — advertising daily, retail sales and inventory weekly — and every metric is drawn from your own authorized account data or publicly available marketplace information.

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OGDC Pulse dashboard overview showing retail KPIs, advertising KPIs, weekly shipped revenue and ad sales trend, and TACoS versus target

The OGDC Pulse overview, shown with sample data for illustration.

Eight analytical surfaces, one login

Each tab answers a specific operating question, from executive-level "how are we doing" to SKU-level "what needs attention today."

Overview

Executive-level summary of the whole business — topline sales, traffic, and advertising KPIs side by side, trended over time with period-over-period and year-over-year comparison.

Retail Performance

Weekly vendor and seller retail metrics — ordered and shipped revenue, units, conversion, traffic — trended over time and broken out by product.

Sponsored Ads

Sponsored Products, Brands, and Display performance by campaign, targeting, match type, and placement — spend, sales, ROAS, and ACoS at every level.

DSP

Amazon DSP campaign, line-item, audience, and inventory performance with full-funnel metrics from impressions through purchases.

Inventory

Sellable on-hand, weeks of cover, aged units, sell-through, inbound POs, and confirmation rates — the operational signals that protect availability.

Buy Box

Buy Box ownership tracked per product: held, lost to third parties, or suppressed — so pricing and reseller issues surface before they cost sales.

Shelf Insights

Search shelf visibility for your catalog: organic and paid share of the results that matter, category coverage, and best-seller rank tracking — built from publicly available search results.

Content Watch

Detail-page content monitoring that flags listing changes, missing assets, and content health issues across your tracked catalog.

Built for Amazon Vendors and Sellers — 1P and 3P

The dashboard is platform-role agnostic: it supports Vendor Central (1P) accounts, Seller Central (3P) accounts, and hybrid brands running both.

See it with your data

The dashboard is included with OGDC account management and advisory engagements at no additional cost. Schedule a call and we'll walk you through it.

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